GILLETTE Fusion Mobile Game

Client: Gillette Turkey

Digital Solution: Gillette Mobile game was launched in Turkey to market the new product called "Gillette Fusion". The game featured a racing game and a soccer game highlighting Gillette's brand ambassadors - Thiery Henry and Kenan Sofuoglu

Promotion:The mobile version of the game was promoted by Turkcell. It could be downloaded from the Turkcell portal.
The online version of game was promoted through banner ads on various large Turkish portals. The game could be played on Gillette's Turkish website - http://www.jiletgibi.com/